Read more How to maximise your participation in a trade show? To gain visibility, it is essential to get the word out. Trade shows are the ideal place to communicate about your company, your values, your services, your products... If you want your message to...
Read more 3 tips to renew yourself at a trade show Are trade fairs one of your communication levers? Have your teams become accustomed to them, year after year? Beware! To continue to stand out, you must also know how to challenge yourself. Avoid...
Read more Practical guide to measuring the return on investment of a B2B exhibition Have you recently exhibited at a trade fair or are you planning to do so? But do you know the impact of the number of visitors and contacts generated on your turnover? Find out how to estimate the...
Read more 10 post-show actions to capitalise on participation The show is over, but the work is not! For your participation to be a success, you need to capitalise on the event: processing the leads collected, follow-up and contact, measuring and comparing...